I am always looking for recommendations to make my blogging life easier and more profitable.
Email is very important in blogging and I spend quite a bit of time on it for both of my blogs.
As I have said before, if email isn’t your top blogging priority, it should be.
If you haven’t started an email list, check out this post to see why you should —> Growing a Strong Email List is Vital for Your Blog
If you need ideas about opt-ins to get people to sign up for your list, check out this post —> 23 Email Opt-In Ideas to Grow Your List Fast
I had been using Convertkit for my homesteading blog from the beginning.
But I had been hearing good things about Drip from many bloggers that I look up to and admire.
So when I started this blog, I decided to start with Drip so I can see which one I liked better.
Well, I have been using Drip on this blog since October and here are my findings:
What I like about Convertkit:
- Ease of Use-Convertkit is very intuitive and easy to use. It is easy to find your way around even if you haven’t done email marketing before.
- Segmentation of my audience-I like the option of segmenting my audience into different groups if I want to. Some of the free email service providers don’t have that option.
- Price-All of the automations and segmenting capabilities make Convertkit a great price (even if it isn’t free).
- Helpful documentation-When you do have a problem, there is a lot of help available in the documentation section to teach you what to do.
What I don’t like about Convertkit:
- It costs money right from the start-There is no grace period for free service. There is a free trial, but by the time you get everything set up the trial is over. So basically you start paying even if you don’t have very many subscribers.
- Forms aren’t pretty-I don’t like the native forms in Convertkit. I just don’t think they look good. You can change this with code, but I don’t know how to do that. I use LeadPages and/or Thrive Leads for that, which cost extra money.
What I like about Drip:
- You can start for free-You get your first 100 subscribers for free. So you aren’t paying while you are figuring out the system and what works. This is a big benefit.
- The software tracks the journey of the customer from the beginning-I like how you can follow the journey of your customer, when they joined you and what they have done while they were on your list.
- Open rates were 2 or 3% higher than Convertkit- This is hard to validate because there are so many factors, but when I moved my emails to Convertkit from Drip, my newsletter open rate went down slightly. Better open rates are key to people seeing your emails.
What I don’t like about Drip:
- Price-After the first 100 subscribers, Drip costs more for the next 900 subscribers (see photo below). It could take you awhile to gain 900 more subscribers, so this could be a significant cost difference. After that, from 1k-3k subscribers are the same price and then it goes up again at 3k subscribers. Depending on how fast you are growing your list, those differences could be a big deal or not. It depends on your circumstances.
- I couldn’t get one-off emails to send- For some reason, I could never get a one-off email to send in Drip. I could do a campaign or broadcast, no problem. I’m not sure if it was an actual problem or user error, but it was very frustrating. I looked in the help section, but couldn’t figure it out.
- More complicated to learn-I felt like Drip was harder to learn than Convertkit. If I had not had the Convertkit background, I think I would have been lost.
- You have to put in your address with each new email or campaign- This seems like a small thing, but it is kind of a pain. I wish it remembered the information (like Convertkit does) so that I wouldn’t have to enter it in every time I start a new opt-in campaign.
- My subscribers were getting strange looking confirmation emails- A friend of mine got this message on her phone after subscribing to my list:
Convertkit & Drip Price Comparison:
Pricing as of 2/13/2018
What was my decision?
Because of the price and the problems I was having with the confirmation and one-off emails, I decided to switch back to (affiliate link) Convertkit. I have made the switch back and only noticed a very small drop in open rates. Of course, then I had to change all of the opt in forms on my site, but since I only had 2 opt-ins for this site at the moment, it wasn’t that bad.Are you looking for an email service provider for your blog? Click here to see which one I use: Convertkit or Drip and why!Click To Tweet
- Do you have an email service provider? If not, you need one ASAP.
- Are you able to pay $29 a month for advanced features? Check out (affiliate link) Convertkit.
- Sign up for Convertkit to up your email game and bring in more revenue for your blog.
In conclusion, I think it is important to try new things in blogging. You never know if things that work for others will work for you, unless you try. I would suggest if you do decide to go with (affiliate link) Convertkit, that you go month to month. I like to have that option, because it is only $5 more and if you want to move somewhere else, you can. It also isn’t such a big payment, all at once. But I love Convertkit, so I won’t be moving anywhere else anytime soon. I am glad to be an affiliate for their product and now I know for sure that this is the program for me!
What email service provider do you use and why? Please let us know in the comments below. Thanks!
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